On its most fundamental level, a concept is the essence of your project and the starting point of realising your vision. 

A conceptual design is the culmination of all the work undertaken to understand your requirements and respond to your brief. It is the experience, emotion, qualities and characteristics you wish to evoke when people enter your new space. 

It might be an overarching idea, or a series of smaller connected ideas that leverage from a core idea. The concept may come naturally, or it may evolve over time as we move through the design process.

However we arrive at the final concept design, we will ensure that the ideas included conform to relevant building regulations whilst also capturing the heart of your dream space.

The concept provides a framework and set of guidelines for the design process. It allows us to make informed choices that support and align with the concept. The concept is considered in every detail, drawing, and throughout selection of materials.